Tripled Revenue in 90 Days, Lean Strategy

Industry

Automobile Accessories

Service we offer

Performacne Marketing

Monthly Revenue Growth

₹2,00,000 → ₹6,59,603

Timeline

Dec 2024 – Mar 2025

INDUSTRY: Automobile Accessories

In the competitive world of digital marketing, getting good leads at a low cost is a common hurdle. Our client, a smart photo-sharing app and platform for photographers and other photo lovers, was stuck in this rut. They had tried various ads but needed to hit their goals. That’s when we came in with a focused plan, and the results were incredible.

It’s about fixing broken funnels, better creatives, and scaling smart

Here’s how we helped a bootstrapped D2C startup run by college students grow their car & bike wraps brand from ₹2L → ₹6.5L monthly sales 👇

The Problems:

🔹 Running broad interest targeting with 1-2 creatives
🔹 No funnel — only TOF campaigns with no exclusions
🔹 Broken checkout + poor landing page experience
🔹 No catalogue, no abandoned cart recovery
🔹 Frequency at 2+ (ads burning out fast)
🔹 No CAPI setup — no purchase value tracking 

The Strategy

Phase 1

Clean-Up & Fix the Foundation

To conquer this challenge, we devised a cutting-edge advertising strategy centered around the power of interest-based audiences. By leveraging the vast data available on Meta Ads, we precisely targeted individuals with a strong interest in top sneaker brands, curating a captivating campaign that resonated with their passion for stylish footwear

Result

💡 CTR↑, CAC↓, Frequency ↓
🛒 15–20% cart recovery via WhatsApp
🔁 Better IC → Purchase ratio

Phase 2

Leveraging Interest-Based Audiences to Unlock Success

To conquer this challenge, we devised a cutting-edge advertising strategy centered around the power of interest-based audiences. By leveraging the vast data available on Meta Ads, we precisely targeted individuals with a strong interest in top sneaker brands, curating a captivating campaign that resonated with their passion for stylish footwear

Result

📈 Revenue hit ₹6,59,603 in March
🔥 Retargeting brought back 20–25% users
⚙ Stable, scalable ad account performance

Key Learnings for Founders

💡Creative fatigue isn’t about “bad” creatives. It’s about repetitive messaging.

💡ASC only works when you feed the algo good data. (Segmentation first)

💡Fix your funnel > before you increase budget.

💡CRO + WhatsApp automation = silent growth engines.

💡 This is how performance marketing should work — not flashy, just fundamentally solid.

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